5 Zombie Myths of Keywords

5 Zombie Myths of Keywords

A Search Engine Optimisation Plan in Traralgon is complicated, yes, but you are probably wondering what Zombies have to do with it. Well don’t worry, (your brains are safe) all I mean is that these are some myths which just don’t seem to die, they stick around and confuse people. So for your Search Engine Optimisation Plan, let’s put the record straight today. If you have actually had nearly anything to do with SEO you would have come across the idea of Keywords. However, across my time in Search Engine Optimisation Plan in Traralgon I have discovered a variety of myths about Keywords that just won’t die.

MYTH 1: In your Search Engine Optimisation Plan Keywords don’t matter anymore

There is also the false idea that with every one of the modifications that have already been made, and the change in the direction of concept based searches, keywords don’t make a difference in 2015. This suggestion is misguided as keywords play a more crucial role than ever. It’s an evolving market that is continually changing and developing so you have to stay on top of the latest changes if you want to succeed. In spite of what occurs, keywords will always be at the core of SEO.

MYTH 2: In your Search Engine Optimisation Plan Keywords need to be densely packed.

The notion that the more repeatedly a keyword is used will equate into more success is an out-of-date idea. There is no formula connecting to the density and consistent repetition of keywords closely packed together. The aim you should keep in mind is to have your particular expressions repeated throughout so that you can increase their rate while balancing well-flowing content that stimulates a more natural feel and readability.

MYTH 3: In your Search Engine Optimisation Plan, you optimise only one keyword at a time.

Optimising only one keyword at a time was the technique circa 2005 and since all of the updates no longer can be applied to the market in 2015. If you only concentrate on the one keyword, then you will find that you have missed out on a number of opportunities. By diversifying your keyword research you can include the broad elements while concentrating your energy on the long-tail terms and the newer spotlight on conceptual keywords.

MYTH 4: In your Search Engine Optimisation Plan, Keywords should dominate domain names.

The days of domain names being a drawn out string on nonsensical keywords are thankfully at an end. The keyword rich domain names no longer have much true value to a domain’s visibility. This means that you should focus not on the keywords in your domain name, but can as an alternative start expanding and marketing your brand and focus on brand recognition.

MYTH 5: In your Search Engine Optimisation Plan it is acceptable to use ‘Keyword Stuffing’.

The overuse of key words in odd and peculiar ways is better called keyword stuffing. By now you should understand that this is not a method that would be still supported in the 2015 environment. You should avoid alienating your readers and focus on the subtle and rational way to blend keywords into your copy while nevertheless creating outstanding and unique content.

As the CEO of Internet Marketing Experts, I recognize the struggles that lots of people have when starting off the SEO, most especially when it comes to understanding keywords and your Search Engine Optimisation Plan in Traralgon. I myself ran a small company for a number of years and had to learn SEO from scratch and by a lot of trial and error. So remember to start off strong and use the facts that you know. Once you have built that groundwork, learn as much as possible about SEO and be patient with the results. If you come to a stage when you are unclear, or want to set your business apart from the rest, then think about having a chat to an SEO professional.

call Internet Marketing Experts Traralgon on 1300 595 013 or visit, www.internetmarketingexpertsTraralgon.com.au

Share this post